As technology evolves and digital media platforms change and grow, it is increasingly challenging for companies to maintain their brand in a way that it is consistent with corporate guidelines yet captivating in digital media. At Digital Mango, our clients rely on us to listen and use design and technology to create meaningful solutions. The work we do is brand savvy, user focused and innovative. We create compelling digital experiences that are superior in the impact they make on the user. The solutions influence users in such a way that adoption increases, consumer commitment strengthens and that business objectives are met. Digital Brand Migration Digital Mango effectively transfers the energy and spirit of brands onto digital platforms through our proprietary process. The result is compelling digital experiences increasing user adoption, usability, consumer commitment and meeting client business objectives. After analyzing and understanding the brand the process is completed with the successful migration of the client brand across relevant platforms: Web, Device, Appliance, and Multimedia. Digital Innovation Innovation is a term that comes to mind quickly when clients work with Digital Mango. The talented staff at Digital Mango develop unique solutions, including custom illustrations, original music, interactive and games. These creative forces also play a key role in developing new business models and new ventures. Collaboration Clients also enjoy working with Digital Mango because of our flexibility, which often includes extending our services and collaborating with clients’ internal design/technology departments, third party vendors, ad agencies and design firms. Chief Creative Officer, Bradford Gibbons, describes Digital Mango as a “team environment which produces the best work. Nobody knows the client’s users like the client themselves. We feel a synergy working closely with internal teams that has produced incredible work.” Digital Tool Box Since its inception, Digital Mango has been developing a growing set of tools. Custom Content Management System applications, intranets and extranets are just a few items in what we like to call our “Digital Tool Box”. These tools enable our clients to successfully communicate both internally and with their customers. Digital Programs Our Digital Programs enable clients to stay on top, keeping their websites visible, measurable and finely tuned. The three key categories of our ongoing client Digital Programs are: 1. Site Visibility – includes site optimization, an online competitive landscape report, and search engine and Internet directory placement and recommendations. 2. Site Optimization – includes performance analysis and reporting, weekly & quarterly reports analyzing site performance, and a comprehensive report with enhancement recommendations. 3. Enhancement Services – includes creative, programming, and production services.
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